After designing and developing a new line of high-end strength training equipment for college and university athletic programs, Rogers Athletic Company needed a way to demonstrate the quality and benefits of the new equipment to their potential buyers. They needed to take their equipment on the road, and Planet Studio helped them to do just that! Planet Studio designed a weight room on wheels and a mobile exhibit contained in a semi-truck trailer, and the outcome was exactly what Rogers had intended. Coaches and Athletics Directors all over the country were able to view and test the new equipment, generating a great deal of awareness and interest and creating the opportunity for them to get a true sense of all it had to offer their programs.
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